Why Credit Union 1



Vision Statement


To be THE financial institution that drives family and community success.

Mission Statement

To exceed your expectations in our delivery of innovative financial solutions to help you achieve your maximum economic potential.

Core Values

Be Great. Be Engaged. Be Open. Be Nice.

At Credit Union 1, our mission is to help more people achieve their economic potential, which benefits our member owners and the communities we serve. This objective allows us to live our vision of being a financial institution that drives family and community success. We welcome you to become a part of the Credit Union motto, “People helping People” and participate in a better way of saving and borrowing money.  

As a cooperative, when our membership increases, the rise permits us to grow and expand our product offerings, better serving our members and the communities in which we all live. Membership growth helps attract the deposits we need to lend out to other members in our communities in the form of Mortgages, Auto Loans and similar products. The increase of lending services to more members in our communities also generates more loan interest income, which is our greatest source of revenue. This additional loan interest income is then reinvested back into your credit union in the form of improved technology and services. The improvements make it possible to provide products and services more efficiently and at a lesser cost. By delivering services and products in a less costly manner, your credit union can provide its member owners with an enhanced member experience and keep our deposit rates higher and our loan rates lower. Both of which benefit our entire membership base. A true win/win scenario for all our member owners.

Credit Union 1 employees are proud to know that they work for an organization that is truly investing itself in the vision statement of being THE Financial institution that drives family and community success. This pride carries over into offering you a great experience that exceeds your needs as a member.  

Board of Directors Expand/Colapse

Robert Eberhardt, Chairman, Board of Directors
Daniel Ricci, Vice Chairman, Board of Directors
Todd R. Gunderson, Treasurer, Board of Directors
Thomas Wells Jr., Secretary, Board of Directors
Paul Simons, Board of Directors
Kent W. Yager, Board of Directors
Daniel Long, Board of Directors
Rex Tolliver, Board of Directors

Executive TeamExpand/Colapse

Todd Gunderson, President/Chief Executive Officer
Scott McDonald, EVP/Chief Financial Officer
Paul Fichter, EVP/Chief Legal Officer
Jeff Rothmeyer, SVP/Chief Lending Officer
Michael Hirt, SVP/Chief Technology Officer
Sue Heyen, SVP/Chief Human Resources Officer
Kevin Allen, SVP/Chief Sales Officer

Annual Report Expand/Colapse

We are excited to share with you, the 2020 Annual Report, capturing the accomplishments that made 2020 a success. Every team member and Board member of the credit union takes tremendous pride in serving our members, communities, and team to the best of our ability.

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